Interbike 2011 brought more than 23,000 cycling fans to Las Vegas to spend several days exploring up-and-coming trends that will steal the stage in the cycling industry for the next few seasons. Paula and Abbie headed out west to spread the word about the latest happenings at Terry and see what other companies like The North Face have been doing.
This year’s Interbike highlighted cycling’s growing place in urban living. Blogger Lovely Bicycle named “transportational elegance” one of this year’s top trends, and Terry’s soon-to-be-released commuter bike, the Burlington, certainly fits the bill for fun and functional riding. Bikes for the Rest of Us recently wrote a post on the chic 8-speed, which comes equipped with fenders and a rack to make the transition to biking for transportation as simple as possible. The Terry Burlington is set to debut in late December, just in time for New Year’s resolutions to ride more and drive less.
Other companies premiered brightly colored technical clothing and accessories. The North Face debuted their new reflective line of urban commuter cycling wear, in addition to its Spring 2012 mountain biking line, which included a hot pink long sleeved jersey and a casual purple hoodie with orange highlights. Fixed geared bikes with a variety of frame and rim colors will remain a popular choice in urban markets, and Poc’s new helmet colors for next year, including sky blue and lime green, provide both safety and style.
New bikes and bright colors weren’t the only ones turning heads at Interbike. The Terry Cadence dress made an appearance at the annual City Style Fashion Show put on by Momentum Magazine. The versatile ¾ sleeve black dress stays comfortable while commuting and running errands yet looks smart enough to wear to work. The Cadence appeared in the Interbike Trend Guide and has gotten great reviews. Terry continues to lead the way in creating cycling clothing for both on and off the bike.