For the love of the bike :: the new European heritage.
Cycling heritage and a sense of nostalgia for the roots of the sport are being honored and reinterpreted in new and contemporary ways as more people look to the bright future of cycling. Communities around the world are taking a fresh look at alternative transportation and the health and happiness of their citizens. With this New European Heritage collection available in early 2012, Terry honors the history of cycling as we excitedly pedal toward the future. Our photo shoot in bike-friendly Chicago last week was electrified with color, new products prints and bikes all designed to celebrate urban bike life and the beauty of cycling.