TERRY BICYCLES BRINGS ON NEW SALES DIRECTOR
BURLINGTON: VT (October 29, 2013) Terry Bicycles announces the hiring of David Howard as Sales Director, effective immediately. David previously worked for 25 years in the pharmaceutical (Novartis, AstraZeneca) and medical devices (Omni Medical Systems) industries where he gained extensive experience in sales and sales management of both inside and independent sales teams. He is an accomplished athlete with a competitive history sailing J24s, and an ardent cyclist and fan of the Terry Fly saddle.
“Dave, like me, is diving into a new endeavor from another industry with youthful passion for cycling and the outdoors,” said Terry CEO, Liz Robert. “At the same time, his years of professional sales experience will help us achieve a new level of professionalism in our strategic approach to our market and relationships with our customers.”
Terry Bicycles is the Original Women’s Bicycling Company, founded in 1985 by Georgena Terry who pioneered women-specific bike design with geometry proportioned to a woman’s anatomy. She further revolutionized the saddle industry with the original Terry saddle cutaway, dramatically improving comfort for women first, then for all riders. Today, Terry is the one-stop shop for all of a female cyclist’s needs, and the only brand dedicated solely to women’s cycling. The Terry apparel line includes a full selection of bright, colorful prints and patterns that complement the high-performance fabrics and precise fit of all Terry jerseys and cycling bottoms. From serious gear to recreational pieces, Terry positions itself as a brand for enthusiasts, where technical performance and feminine style ride in tandem.
Click to download the full release: Sales Director Press Release
For more information, contact:
Terry marketing director, Paula Dyba