It’s been a busy few years at Terry and we wanted to share some exciting news about our future. We’ve been acquired by the Flagg Bicycle Group, a wonderful family-owned business committed to getting more people riding bikes. They believe Terry is an important brand in the bicycle industry that complements their other businesses. Terry will remain an independent brand dedicated to the needs of female cyclists and nothing will change operationally — our team will continue to do what we do out of Vermont.
Flagg Bicycle Group has full or partial ownership of other independently operated cycling related businesses including Quality Bicycle Products, headquartered in Bloomington, Minnesota – along with SmartEtailing and Wheels Manufacturing, both located in Colorado.
Our CEO, Liz Robert, will continue to run the company out of Burlington, Vermont. “We are thrilled to join the family of companies owned by Flagg Bicycle Group, each of which is an industry leader in their respective areas of business. Our missions align strategically with the the goal of making cycling more accessible, inclusive and fun. We’re all extremely excited about the future growth and opportunity for Terry employees, customers and partners.”
Terry is the original women’s cycling company, founded in 1985 by Georgena Terry and dedicated to getting more women riding bicycles. The company designs innovative apparel, saddles and accessories for all types and sizes of riders and is committed to the mission of Fun for All.
See what else is new from Terry for 2022: Spring Collection Preview.
Judi A Schwandt says
I am a cycling enthusiast who is 68 years young and riding about 8000 miles/yr. Mostly hilly and mountainous terrain. I like jerseys with 3 rear pockets( one with a zipper.) Higher necks with a covered zipper closure so it doesn’t dig into my neck. Possibly some wind proofing in the front. I like bright colors to make me more visible on the road and trail and a longer length especially in the back. Thanks. Love Terry!
My 2 cents 🙂
Thank you so much for your feedback – our product team loves getting input like this, especially from someone who rides like you do.
Congratulations on the news! I sincerely hope this doesn’t change the brand direction in the long term. I am an adult-joiner to cycling and have really struggled to find gear that works for my (chubby but very short) body and makes me proud to be a cyclist. Terry overcame all of my issues and offers fantastic products that work for many more various body types. Fingers crossed for continued focus on making cycling accessible for all women!
Ron Bell says
Reviewing my wife’s last catalog, it seemed that the jersey designs were a bit loose in the sleeves and around the hem. Serious male cyclists want their clothing to help them aerodynamically. I think you guys need to “tighten up a bit” on your “performance ” driven apparel. I did not see any jerseys that would not “flap in the wind”.