Tonal color blocking went out with disco shoes, but now it’s showing up everywhere from runway collections to the 2011 Terry Team kit. Yves Saint Laurent 70’s fever–electric and eclectic color blocking of orange on gold and pink on purple–fueled NYC’s fashion week in January. Gucci paired teal and cobalt, orange and red. Ditto Marc Jacobs with red and pink, purple and red (as profiled in Vogue, at right). Clothing, bags and shoes all sport the trend.
Terry is on board, too. This year you’ll be seeing a lot of tone-on-tone color from us: blue/teal in our tri group; fuchsia/red in our newly branded team kit and jersey prints with bright tonal patterns. Even our Terry Fastwoman bicycle is vibrantly color-blocked. Each season we develop a color palette that’s influenced not only by the art of high fashion but by the science of color forecasting, which predicts the colors that will be most popular based on the economy, current events and cultural phenomena. What forecasters see in their crystal ball for 2011: Exotic colors will take us back in time. Translation: pack your muted camo clothing away until it comes around again in 30 years, and search the back of the closet for your mom’s platform shoes and geometric print skirts—or check out ours. Energetic “70’s inspired” colors, from ultra-visible, color-blocked Lycra tights to bright and bold skirts and jerseys are back.
Terry Team Kit
Our all-new Terry Team Kit in fuchsia and red not only hits the mark on color trend, but is loaded with the technical features that make it the best female cyclists can buy. Check out the TT Jersey pictured above here.