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You are here: Home / Sidesaddle Blog / BEHIND THE SCENES.

BEHIND THE SCENES.

July 20, 2023 By Paula Dyba 2 Comments

In Memory of Helen.

One of the joys of a small business is that there are family members, neighbors and friends that pitch in and offer support in ways that enrich all of those involved. Throughout our nearly 40 years, everybody at Terry has experienced their own version of that. My mother, Helen, worked closely with me and the merchandising team for the past 15 years on everything related to Terry. She passed away in June, sadly before the start of the Tour de France in the Basque country, where both her parents emigrated from.

Her father died when she was 2 weeks old, leaving her non-English speaking mother to raise 7 children in northeastern Montana. There were many things she learned to do out of survival but riding a bicycle wasn’t one of them. Nonetheless, her no nonsense approach to life, a keen eye for what looks good on body, her wicked financial common sense and her unrelenting desire to go to work each day into her mid 80’s, made her invaluable.

Helen loved every minute of her involvement with Terry, kept every catalog, helped organize every photo shoot, took personally every customer review, and counted every sale of every product. I’ll be forever grateful to my coworkers, photo crew, sales reps and all of you who made this family business such a uniquely wonderful ride into the sunset of her life.

Eskerrik asko!

Filed Under: Sidesaddle Blog


Comments

  1. Jeannette Segale says

    July 24, 2023 at 7:02 am

    Oh Paula, I’m so sorry to hear about your Mom. I always enjoyed the stories you shared about her, and how she mixed into your workday. Each of you are so fortunate to have shared in one another’s lives so completely.

    Reply
    • Paula Dyba says

      July 24, 2023 at 9:47 am

      Thank you, Jeannette — so nice of you to leave a note. Hope you are well.

      Reply

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